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Franklin's bad ads for Apple ][ clones and the beloved impersonator they depict

by rfarley04 on 4/10/2026, 7:33:08 PM

https://buttondown.com/suchbadtechads/archive/franklin-ace-1000/

Comments

by: rob74

&gt; <i>Shockingly, Franklin.com, with its 85 words of unstyled HTML, still links to the latest iterations of these devices.</i><p>If you look at the source code of this page, you&#x27;ll be even more shocked: looks like it&#x27;s simply a MS Word document saved as HTML, it&#x27;s overly complicated and contains lots of &quot;Mso*&quot; classes. And no, it&#x27;s not unstyled either, it&#x27;s just that on computers that don&#x27;t have Times New Roman installed, the browser falls back to the same serif font that is used for unstyled text (and if you have it installed, it&#x27;s probably the default serif font or undistinguishable from it).

4/14/2026, 12:04:29 PM


by: Theodores

The Franklin product I always wanted but never had was the REX. This was what PCMCIA slots were made for, a mini-organiser that was just cool in pre-iphone times, when any other organiser&#x2F;PDA needed to be plugged in with some very slow cable.<p>Citizen made the REX and they sold it on to Xircom, so it wasn&#x27;t as if Franklin did much apart from to add their peculiar style of marketing to it.

4/14/2026, 12:38:31 PM


by: WillAdams

For the effect this had on Apple, see:<p><a href="https:&#x2F;&#x2F;www.folklore.org&#x2F;Stolen_From_Apple.html" rel="nofollow">https:&#x2F;&#x2F;www.folklore.org&#x2F;Stolen_From_Apple.html</a>

4/14/2026, 10:49:04 AM


by: msla

&gt; But Franklin Computer Corporation’s hardware, software, and ad concepts were stolen intellectual property, which, I think, qualifies as “bad.”<p>&quot;Intellectual property&quot; is doing a lot of work in this sentence, in that it&#x27;s a legal-sounding blanket term which somehow fails to mention which actual law Franklin broke. It&#x27;s <i>implying</i> something is illegal without actually making the case. The cancerous growth of the vague concept of &quot;intellectual property&quot; leads to things like the DMCA, where formerly legal acts are outlawed in a kind of &quot;penumbra&quot; or &quot;emanation&quot; from acts which are concretely illegal, because they&#x27;re getting &quot;too close&quot; to the imaginary line.

4/14/2026, 12:02:08 PM


by: fortran77

I don’t understand why this post is so negative on Franklin. They seemed great.

4/14/2026, 10:55:39 AM